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Friday, October 19th, 2018
 

1

How to Become Profitable with Instagram Ads
QuickSprout

If you’re not using Instagram to reach your customers, there is a good chance your competitors are doing so. In fact, more than 70% of businesses in the United States are using Instagram.

Your Instagram marketing campaigns need to be a priority.  Here's what you need to know to drive sales with your Instagram marketing strategy, get more followers, and expand your reach. Here’s what you need to know.

Read the full article here.  Find more of our favorite CRO articles here

READ THE ARTICLE


2

20 Conversion Optimization Tips for Zooming Past Your Competition
Unbounce

Conversion optimization (CRO) is one of the most impactful things you can do as a marketer.  However, as with many marketing disciplines, conversion optimization is constantly misunderstood. It’s definitely not about testing button colors, and it’s not about proving to your colleagues that you’re right.

Here are 20 conversion optimization tips to help you optimize like a pro.

Read the full article here.  Find more of our favorite CRO articles here

READ THE ARTICLE


3

How to Use Social Media Monitoring as More Than a Listening Tool
Content Marketing Institute

Social media listening is identifying how your brand/company/product/CEO or any other valuable keyword is mentioned on social media platforms.

If you stop at the listening part of social media monitoring, you’re missing out on fresh and effective ways to interact with your target audience and deliver better business results.

Read the full article here.  Find more of our favorite Social Media articles here.

READ THE ARTICLE


4

13 Conversion-Centered Tips for Category (Product Listing) Page
Grow Code

Category pages are an essential part of any ecommerce site. A well-designed category page will build engagement and drive conversions, encouraging visitors to click through to individual product pages and buy.

Retailers tend to focus on optimizing checkout funnels, marginalizing their category pages in the process.  Time to whip those underperforming CLP's into shape.

Read the full article here.    Find more of our favorite CRO articles here.

READ THE ARTICLE


5

How 30 Brands Use GIFs in Their Email Designs to Boost Engagement

Chamaileon

Animated GIFs are so hot right now, and they've spread into the world of email marketing.

A well-positioned GIF will surely add to your email's value and will help you to make more of your message, but if you overdo it, you might quickly end up with high unsubscribe rates.

Read the full article here.  Find more of our favorite Email Marketing articles here.

READ THE ARTICLE


6

How to Increase Sales With Ephemeral Video Content on Instagram

Lemonstand

Modern customers crave interactivity and authenticity. Boom, Instagram videos (stories) are the perfect vehicle.

Since Instagram is a visual platform, it has become a great marketing tool to show off your products in a genuine way. To really stand out though, marketers need to implement new and creative marketing techniques.

Read the full article here.  Find more of our favorite Social Media articles here.

READ THE ARTICLE


7

7 Tips to Instantly Increase Email Deliverability

Campaign Monitor

Whether you’re an email marketing pro with several extensive email campaigns under your belt or a relative email newbie designing your first newsletter, increasing email deliverability is key to your success.

Read the full article here.  Find more of our favorite Email Marketing articles here.

READ THE ARTICLE

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