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Tuesday, May 14th, 2019
 

1

Search Intent: How to Analyze and Optimize Your Site
CXL

Satisfying search intent is Google’s fundamental goal. But algorithms haven’t always kept pace. Proxies like backlinks and keywords have long been—and still are—stand-ins for the likelihood that a web page will satisfy user intent.

Optimizing for intent is the long play, for Google and your site. A page that’s well-matched for user intent can outperform those that optimize primarily for search engines—in search and after the click.

In 2019, your SEO strategy should focus on making users happy rather than hitting a particular keyword density or winning exact-match anchor text.  Here's how.

Read the full article here.  Find more of our favorite SEO articles here.

READ THE ARTICLE


2

Everything You Need to Know About SEO
Quicksprout

The Quicksprout team (Neil Patel, et al.) know a thing or two about SEO.

No surprise this is one of those links worthy of a bookmark.  It would take a pot of coffee to get through all of the content, and likely two more to digest it all.  So read through these at your leisure or better yet, kick it to an intern to summarize.

Read the full article here.  Find more of our favorite SEO articles here

READ THE ARTICLE


3

Social Media Scheduling Tips To Make Your Life Easier and Your Content Better
MeetEdgar

Creating, planning, designing, and publishing social media content is already a chore. So at least put some robots to work and help you better-schedule it.

If you find yourself stuck in content management overwhelm, Edgar some tips to make all that content easier to manage. 

Read the full article here.  Find more of our favorite Social Media articles here

READ THE ARTICLE


4

 

9 Essential Elements of a High-Converting Thank You Page (+ Examples)
Sleeknote

There’s a page on your site that’s a goldmine waiting to be tapped. It’s not your product page. Nor is it your checkout page…

It’s your thank you page.  Time to put it to work.

Read the full article here.  Find more of our favorite CRO articles here.

READ THE ARTICLE

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The Add to Cart email is a weekly newsletter intended to share the best ecommerce content.  Each week we hand-pick articles, podcasts, and case studies from a growing list of 150+ sources.  We skip over the fluff to find content that inspires action. We want to help you grow your customer base, maximize conversion, and ring your digital cash register.

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