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Thursday, April 25th, 2019
 

1

Win-Back Email Campaigns: 7 Best Examples to Help Re-Engage your Customers 
Smartech

Did you know that roughly 60% subscribers in an emailing list are dormant at any given time? Re-engaging these subscribers helps you bring them out of dormancy, back into your sales and marketing funnel. This, in turn, contributes to your revenue generation pipeline.

It's time to warm up your list and bring them back.

Read the full article here.  Find more of our favorite Email Marketing articles here.

READ THE ARTICLE


2

The How and Why of Ecommerce Landing Pages: 15 Optimization Tips and 10 Design Examples
GrowCode

Dedicated ecommerce landing pages are among the most neglected of all ecommerce pages. Online retailers tend to focus on more “obvious” parts of their sites like product detail pages and category pages, both of which tend to be treated as landing pages (even when they shouldn’t be).

Improving the quality of the first pages that new visitors will see is one of the surest ways of boosting your overall conversion rate.

Read the full article here.  Find more of our favorite CRO articles here

READ THE ARTICLE


3

Email Marketing Strategy: A 5-Step Foolproof Guide for 2019
Sleeknote

If you’re anything like the rest of us, your inbox is full of promotional emails asking for your immediate attention. There’s a flash sale here and a newly released collection there…

Sleeknote drops a five-step guide to creating a killer e-commerce email marketing strategy with examples from top brands.

Read the full article here.  Find more of our favorite Email Marketing articles here

READ THE ARTICLE


4

Digital Psychology
Digital Psychology

This is not your typical blog post.  Well, it's actually not a blog post at all.  It's a free library of psychological principles.

Allow these examples to inspire your customer experience and better connect with your users.

Read the full article here.  Find more of our favorite Digital Marketing articles here.

READ THE ARTICLE


5

The Breadcrumb Technique:
A Landing Page Test That Doubles Conversion Rate

KlientBoost

When it comes to PPC marketing and CRO, the gang at KlientBoost know their stuff.  Here they detail their "Breadcrumb Technique,” a name borrowed from the adventures of Hansel and Gretel. And they're calling it "the most effective landing page tactic framework...for lead gen or SaaS marketing".

Ok KlientBoost, you have my attention now.

Read the full article here.    Find more of our favorite CRO articles here.

READ THE ARTICLE


6

How the Instagram Algorithm Works in 2019 (And How to Work With It)
Hootsuite

Ever since Instagram nixed the reverse-chronological feed in 2016, rumors have flown about what the Instagram algorithm is, does, and cares about. It’s a mysterious beast, and misinformation abounds.

Hootsuite gathered the most up-to-date information (and debunked the latest conspiracy theories) about the all-powerful algorithm.

Read the full article here.    Find more of our favorite Social Media articles here.

READ THE ARTICLE

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