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December 2018

Welcome to the December SASTA newsbytes, replacing the PDF newsletter you would usually receive at this time of year.  The executive wishes all our members a happy and safe (and well-deserved) holiday break. We hope you are able to check out our monthly update on campaigns from around the country, upcoming events and information relevant to our members. A huge thank you to all our contributors.

Less Speed Less Harm
The talent usage (image of older chap shaking hands see above) on this campaign is due to expire on January the 8th. Afterwards we do not have the usage rights to display it (and we can get a fine if we still are using it) so can you please remove this from your region if it’s still up.

“Safer Roads for All” focus of new road safety campaign for Hamilton 

Ngaire Atmore

The role everyone has to play in road safety, and the relationship people have with speed is the focus of a new road safety awareness raising campaign which got underway in Hamilton in September.
The “Safer Roads for All” campaign aims to get people thinking about the range of Hamiltonians who use the city’s streets and roads, and their reasons for getting around, e.g. to school, on the way to work, while exercising, going to the shops.
The approach is fresh and positive and aims to foster a sense of community and working together to ensure people can get places safely. It also aims to build understanding of how the speed drivers travel at influences how safe it is for people on the city’s footpaths, streets and roads.
The campaign is being run ahead of community engagement in October/November which will seek the community’s views on a suggested approach to how speed could be managed in Hamilton, and places and areas of the city which need to be made safer through better management of speed.

432 or 421?

This year's GPS brought with it the new work category of  421: Travel demand management. While we are enthusiastic about delivering this important work, this brings new challenges for those of us who haven't previously been able to access funding for these sorts of activities through  WC 151 Network Improvements. Being an improvement category means we need to make a business case (a time-consuming task), for what can be quite a small amount of funding. Trish Rudolph of NZTA and Anna Blomquist of Wellington City Council are working together to see how we can make this process simpler and more user friendly. We hope to have an update early next year.

Cedric Rogers Award

Congratulations to Ingrid Le Ferve a very deserving recipient of the Cedric Roger's Award in 2018.  Some highlights from her nomination below:
Ingrid has been employed as the Road Safety Coordinator for East Waikato for almost 12 years. She lives and breathes road safety and sustainable transport with her bicycle never being far from her.  
Ingrid is a quiet achiever who works away in the background building strong links and effective campaigns for behaviour change often leaving others to take the limelight. She is generous with her time and willingly shares ideas, concepts and resource collateral and is supportive of others with their events or campaign development. She is encouraging, honest and pragmatic.
Ingrid is proactive and looks for way to make the most situations, work with others, and build capacity and to stretch her budget as far as possible while using sound behaviour change principals and evacuation processes to get the best possible results from her work.
In 2015 as part of the Safe Summer Coromandel Strategic and wider group of 17 partner agencies, she won the New Zealand Police Problem Orientated Policing (POP) national award for Excellence in achieving collective impact as well as the Supreme award.

Plan B4 U party

Ingrid trail-blazes new a bold ideas and is not afraid to challenge accepted norms. Plan B4 U Party is a part of a “Safe Summer Coromandel” campaign to help residents and visitors to the Coromandel have a safe summer holiday. This campaign focuses on alcohol use encouraging people to plan ahead and not to drink and drive.

Stay Alive on 25

An example of Ingrid’s innovative and bold approaches is the multi-agency “Stay Alive on 25” campaign targeting all road users. Coromandel residents are regularly joined by lots of visitors many travelling by car or motorbike on State Highway 25 and 93% of all serious and fatal crashes resulting from high risk driver behaviour. The messages are supported through initiatives and activities across the Coromandel region including mapping rest areas.

Ruben the Road Safety Bear

Ingrid supports road safety for all ages organises publicity and events for Ruben the Road Safety bear during his visits to the Coromandel teaching foundation road safety skills.

Child Restraints

With the demise of the Plunket child restraints technician service in Waikato Ingrid has worked closely with members so her community to ensure there is a technician available.


Although for some time there was little funding for cycling his did not deter Ingrid from finding ways to promote bike riding and safety through partnerships with a wide cross section of the community. This has meant she is well placed to capitalise on the recent prioritising of cycling through the development of trainer and ride leaders.


It was great to see so many of our colleagues at this year's conference. All the conference presentations are now available on the public on the Trafinz website

SASTA complimentary attendee

Marg Parfitt from Nelson City Council reports she was always going to attend TRAFINZ but when her name came out of the hat for the complimentary conference attendance it provided a great opportunity for her to add another Nelson City Council staff member to the mix and she took the complimentary registration and back filled her paid registration with a new team leader in the transport space, Matt Bruce. Matt provides the words below.
Thanks to SASTA, I was fortunate enough to attend the 2018 Traffinz Conference held in sunny and not so windy Wellington (You can’t beat Wellington on a good day).
New to my role as Team Leader – Transport, attending Traffinz was a refreshing and empowering look into the challenges and opportunities facing local government and our greater transport sector.
With New Zealand’s road toll climbing, changing behaviours and getting political support are key to enabling the change required to reduce this upward trend, whilst ultimately striving for Vision Zero.
The high calibre of speakers at Traffinz, and extensive attendance from across the country goes to show the support in making the system safer and more efficient
We look forward to enacting positive change over the next 12 months, and reflecting on this progress in Hamilton next year. Thank You SASTA and Traffinz!
Matthew Bruce – Team leader – Transport (Nelson City Council)

Professional Development

Planning and design for Cycling - Wellington, 12 February 2019

New Zealand is continuing its journey to ensure cycling is a safe and attractive transport choice. The new Government Policy Statement has signalled a strong desire for more liveable cities that are safe, accessible and are designed to improve people’s wellbeing. This means we need to continue to develop our cycling networks to a level of service where people will use them, and make sure they are well integrated into the wider transport system.
The NZ Transport Agency and ViaStrada are offering a full day industry training course based on the recently ratified Cycle Network Guidance and cycling levels of service research which will focus on planning and design for cycling. The courses are hosted by the Transport Agency and will likely be held at their offices at Chews Lane (TBC).
The course will summarise recent advancements in cycling planning and design understanding, using case studies from a wide range of New Zealand projects implemented in the last five years. Topics covered will include:
  • Understanding our users – customer thinking / target audience approach, cyclists’ 5 main requirements
  • Planning for cycling – assessing demand, route options, prioritisation, monitoring, engagement, funding
  • Designing between intersections – various types of provision (focus on separated cycleways and paths), making space
  • Intersection design – achieving continuity through intersections, cycle bypasses, minor junctions, cycle crossings, cycle detection, signalised intersections, roundabouts.
While the cost is still to be finalised; the early-bird fee is likely to be around $350 to $400+GST.
This course will benefit anyone involved in planning or designing for cycling facilities such as: project managers, road safety auditors, transport planners, transport engineers and elected members.

To find out more or register for the course:

As mentioned we have secured $10,000 for professional development through NZTA. We would like to hear from you how this could best be spent. It might be useful to consider how this funding can assist not only in the provision of training but also in enabling regional groups assistance in getting together.

SASTA website re-development

The refurbishing of our website is currently underway. This will involve a fresh new look as well as removing the membership areas (and the logging in) section as most of the material is publicly available. Until then we apologise that the website is currently out-of-date and our invoicing is affected. We appreciate your patience in this matter while the work is underway.

Executive Meetings

The Executive has monthly teleconferences and meets once a year for a face to face meeting in Wellington. Our next face-to-face meeting is scheduled for the 20th to the 21st of February. Minutes from our previous meetings can be found by logging into our website.

New Executive

A warm welcome to our new and returning executive officers as confirmed in at the AGM. 

Northland: to be confirmed
Auckland: Coralie Owens and Helen Whittal
Waikato: Lucy Willard
BoP, East Coast and Hawkes Bay: Lorreen Hartley
Taranaki, Whanganui and Manwatu: Alastair Mayston
Wellington: Anna Blomquist
Nelson, Tasman, Marlborough: Robyn Blackburn
Canterbury and West Coast: Kathy Graham
Otago and Southland: Currently Vacant

Thank you (in anticipation) to those of our members who have put their hands up to assist the executive with various tasks. 


SASTA E-newsletters

Our e-newsletters will now be delivered monthly in this e-newsletter/online format. This makes it easier for us to provide links with online content and our new website (once it is developed). It is also less time consuming than a PDF version for our volunteer executive. Thank you to those who contributed, we’re proud to support your work and spread the word about your achievements. Keep those stories coming to your regional representative.


Get real on transport and improve all our lives?  Newsroom
For Mobility as a Service (MaaS) to solve our transport woes, some things need to change - The Conversation
The great debate around e-scooters - ARRB
Children in the car era: bad for them and the planet - The Conversation
Where should Lime scooters go? On The Little Road, of course - Spinoff
Cycleways Quickly Encourage People To Drive Less, Finds Study From Car-Dependent New Zealand - Forbes
Smarter Signal Timing Could Resolve Bike-Car-Pedestrian Conflict  - StreetsBlog NYC

Check out the Police stats at

Are you signed up to Snap Shot? 

Make sure you receive Snap Shot the NZTA education and advertising newsletter. Contact Emily Weston, Advertising and Communication Coordinator to subscribe.

Do you get Bike to the Future newsletters? 

For more information on cycling and walking please check the website or email Keep up-to-date on all Bike to the Future news by signing up today.

Joining SASTA

Do you have colleges who would like to join SASTA, to be part  of our group, share information and support each other in our mission to make our roads safer?  Click on the link below to join.
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