Watch this space
The KIAA has created a suite of 15 and 30 second social media video’s featuring premium kangaroo meat and high-performance kangaroo leather that will target specific US locations from next month. The leather videos highlight the aesthetics and sustainability, and performance and longevity of kangaroo leather, and will target fashion designers, and gloving and footwear across a range of industries.
The meat video’s highlight premium produce, and the health benefits and sustainability of kangaroo meat, and will target chefs, food artisans, nutritionists,’ dieticians, and the health industry. The video’s will be shared on the KIAA website, and will launch into targeted EU locations with translated captions, later in the year.