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BEAUTIFUL BUSINESS LETTER #6

Burning Down The House

 
Dear <<First Name>>,

Wait! The House hasn’t even opened, and we want to burn it down? Not so fast.

Yet the theme of this Beautiful Business Letter shall set the tone for one aspect of the House—the daring, bold, and fierce one, the one that defies the status quo and pushes for radical solutions to some of the most urgent issues our planet and species are facing: climate change, growing social disparity, the fatigue of liberalism and Western-style democracy (and the rise of a new AI-powered oligarchy), our concepts of gender and identity, and the list goes on.

At the House—and in this issue—you’ll hear (of course) about fire power, about meat-free burgers, a world without work and parenthood, transhumanism as the most radical vision for the future of man and machine (hint: it’s the same), and Deliberately Developmental Organizations (DDOs). But we also feature heretics such as author Anand Giridharadas who lambasts “fake change” as the product of an elite group of leaders who like to give back but never ever accept to take less, as he puts it, and critical believers such as Charles Eisenstein who examines the grand illusion of bigness in his essay.

Despite all these fervent theories of radical change, in the end, there is doubt: “When people ask me why I don’t build an organization around the work I do, I say, I’m not sure if what the world needs right now is another organization,” Eisenstein writes. He points out that “Organizations as we know them behave in the way organizations behave, for better or for worse. Something else is needed. I’m not sure what, but maybe it will have a chance to emerge if we resist the rote impulse to scale up.”

Burning down the house is a start. 

Your House of Beautiful Business team


The Faulty Logic of Bigness 

Keeping change small and local is more effective than trying to work “at scale” in this intuitively correct theory of change.
Read more


Good Morning! Eat Plants!

The new food revolution—eating less meat and more plant-based food—is good for the planet and its people. Just ask the animals!
Read more


Destination: Emancipation 

One scenario of a world in which humans are freed from work, thought—and perhaps even parenthood.
Read more

The Possibility of Beautiful Business

Can companies be the most powerful vehicles for embracing otherness? 
Read more 

Winners Take All

Thought-provoking quotes from a writer whose book has many winners upset—and others nodding their heads in agreement.
Read more

 

Happy at Work

We can use Plato’s concept of “Eudaimonia” in the workplace to help foster individuals’ inner growth and development.
Read more

 

Q&A with Zoltan Istvan

A transhumanist tells us death is just a challenge to overcome, and dying a choice we’ll be able to make in the future.
Read more

 

Burning Flesh and Healing Fish

Harnessing fire has helped humans evolve, but its power also poses dangers that can be mitigated from an unexpected source.
Read more

 

The Revolution List 

A quirky compilation of random data for romantic readers.
Read more

Photo credits: 
Alden-tan.com, A. Hahn, Grafiksalon, Mackenzie Stroh, New York Public Library digital collection, Zoltan Istvan, Anthony Delanoix

houseofbeautifulbusiness.com

journalofbeautifulbusiness.com


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